Strategy Development & Business Planning

New communication leaders in their first 100 days who need to hit the ground running, build trust across stakeholders, and set a clear strategic direction.

We partner closely with new leaders to confidentially assess the current state, identify quick wins, and develop a clear, actionable communication strategy that aligns with the business strategy. Our proven playbook includes executive listening tours, org and budget audits, SWOT analysis, and the development of a Strategy-on-a-Page and leadership roadshow.

A C-suite and team that view you as a strategic leader, stakeholders who are energized about the company’s journey, and a communications function positioned to drive business result.

Companies looking to shift perception, create quick wins, and demonstrate strategic momentum—especially during periods of transformation.

We help identify and activate strategic partnerships that reinforce your company’s growth narrative, spark buzz, and create commercial opportunity. Our process begins with evaluating your current strategy and misperceptions, then scanning the market for the right partners who can help close narrative or capability gaps. From shaping the partnership pitch to crafting a media rollout, we position the partnership as a tangible example of your strategy in action.

A high-impact partnership that improves perception, unlocks new revenue streams, and demonstrates your strategy in action to investors and the market.

CCOs and communication leaders who want to run a high-impact annual planning process that aligns their team with the company’s overarching strategy—and proves comms is a driver of business performance.

We partner with communication leaders to facilitate an efficient, strategic planning process that ensures every objective, tactic, and KPI supports the business strategy. Our approach bridges strategy and story, equips direct reports to build smarter plans, and culminates in a compelling executive-facing presentation that demonstrates impact and alignment to the C-suite, and the Board.

A CEO who introduces you to the Board with confidence: “Meet our CCO — she’s a strategic leader helping drive our business forward.”

Executives and functional leaders at a strategic inflection point who need to evolve their strategy amid shifting market dynamics—and align teams around the path forward.

We lead a focused process that combines internal interviews with external research to assess the competitive landscape, clarify the company’s current positioning, and define the strategic journey ahead. The result is a clear, credible multi-year strategy that includes a strategy-on-a-page, a compelling narrative, and an activation plan to build internal and external momentum.

A clear strategic direction, a unified company, and a focused roadmap that builds momentum to accomplish goals.

Companies at an inflection point who need to align their teams around an inspiring strategic narrative that will power success and enable transformations.

Craft a compelling, purpose-driven narrative that aligns the entire company around the next stage of the company’s journey, defines the key strategic priorities, and highlights the differentiators that will enable the company to continue to win.

Transformational change initiatives that succeed, employees who are excited and engaged about the journey, investors who value your strategy, a board confident in your leadership.

Communication leaders who need to build the business acumen of their teams to create multifaceted communication functions.

Trainings can be tailored to specific client needs, but popular trainings include: “MBA for Comms Professionals, "Strategic Narrative Development," “Best Practices for Communicating Strategy”, “Unlocking Value Through IR, Strategy, and Comms”.

A focused and engaged team of business-minded communicators, and executive leaders who see communications as a high-performance function equipped to drive results.